Debriefing
Competitive intelligence: tracked competitors, evidence-backed signals, digests and battlecards.
Connect it
Settings → Connectors → Add custom connector
URL: https://debriefing.io/mcpSettings → Apps & Connectors → Advanced → Developer mode
Create connector with URL: https://debriefing.io/mcp{
"mcpServers": {
"debriefing": {
"url": "https://debriefing.io/mcp"
}
}
}claude mcp add --transport http debriefing https://debriefing.io/mcp{
"servers": {
"debriefing": {
"type": "http",
"url": "https://debriefing.io/mcp"
}
}
}43 tools, verified live
get_workspaceread-onlyGets the Debriefing workspace this connection works on: its name and website, who you are in it and your role, the scopes this connection holds, and the plan. Call it first when you are not sure what you may do.
get_plan_and_limitsread-onlyGets the workspace plan and every limit an agent runs into: competitor slots, the weekly research allowance, the daily caps on battlecards, ICP refreshes and positioning drafts, share link lifetimes, monitoring cadences, and which features need a paid plan. Includes the pricing link.
create_checkout_linkCreates a Stripe Checkout link that buys one Debriefing plan for this workspace. It charges nothing. The admin opens the link in a browser, checks the price, and pays there. Give the link to the person; never complete the payment for them. The link expires after 24 hours. Admin only. Send an idempotency_key. A retry with the same idempotency_key returns the first answer and does not act again.
list_competitorsread-onlyLists the competitors this Debriefing workspace tracks, with the id, name, website, and category of each. Call it first to get the competitor_id that other tools take.
get_competitorread-onlyGets the dossier for one tracked competitor: company facts, the risk and opportunity it poses to this workspace, and the stored reads on positioning, product, pricing, funding, traffic, and more. Use it when the user asks about one competitor in depth.
search_signalsread-onlySearches open signals, newest first. A signal is a competitor move that Debriefing found, such as a price change or a launch, with the source evidence. Filter by competitor_id, severity (low, medium, high), a text query, or a since time. Use it when the user asks what a competitor changed.
list_digestsread-onlyLists the digests Debriefing wrote for this workspace, newest first. A digest is a brief that sums up competitor moves over a period. Filter by type, such as daily_digest.
get_digestread-onlyGets one digest by id or slug, or the newest digest when no id is given. Pass type daily_digest for the newest daily digest. Use it when the user asks for the latest brief.
list_battlecardsread-onlyLists the battlecards Debriefing wrote for this workspace, one for each competitor that has one. A battlecard holds talk tracks for sales calls against that competitor.
get_battlecardread-onlyGets one battlecard by competitor_id or battlecard_id. Use it when the user prepares a sales call against a competitor.
get_evidenceread-onlyGets the evidence behind one signal: each source excerpt with its URL and date. Use it when the user asks where a claim comes from.
add_competitorAdds a competitor to the workspace's core watchlist from its website. Debriefing then monitors it. Admin only. The plan sets how many core competitors fit; get_plan_and_limits shows the free slots.
rename_competitorcan modifyChanges the display name of one tracked competitor. Admin only.
remove_competitorcan modifyTakes one core competitor off the watchlist. Debriefing stops monitoring it and keeps its history. Admin only, on a paid plan.
add_monitored_pageAsks Debriefing to watch one more page of a core competitor, such as its pricing page. Changes on it then show up as signals. Up to 10 pages per competitor. Admin only, on a paid plan.
remove_monitored_pagecan modifyStops watching a page that someone added on a core competitor. Name it by page_id or url. Admin only, on a paid plan.
research_competitorStarts the first research on one core competitor that has none yet: Debriefing reads its site and outside sources. It uses one update from the weekly research allowance. Admin only. Send an idempotency_key. A retry with the same idempotency_key returns the first answer and does not act again. It starts no second job and uses no allowance or daily cap a second time.
refresh_watchlistRefreshes the research on the core watchlist now, instead of at the next cycle. It uses one update from the weekly research allowance. Admin only. Send an idempotency_key. A retry with the same idempotency_key returns the first answer and does not act again. It starts no second job and uses no allowance or daily cap a second time.
pin_signalcan modifyPins a signal for the whole team, or removes the pin with pinned false.
save_signalcan modifySaves a signal to your own saved list, or removes it with saved false. Only you see your saved signals.
add_signal_noteAdds a talking point to a signal. The team sees it in the workspace. It never appears on a public link unless the link includes notes.
rate_signalcan modifyTells Debriefing whether a signal was useful to you. For not useful, add reasons and a comment. A new rating replaces your old one.
pin_digestcan modifyPins a digest for the whole team, or removes the pin with pinned false.
add_digest_noteAdds a talking point to a digest. The team sees it in the workspace.
rate_digestcan modifyScores a digest from 1 to 5, says what is missing from it, or both. A new rating replaces your old one.
generate_battlecardcan modifyWrites or rewrites the battlecard for one core competitor now, instead of at the next cycle. It takes about a minute; read it afterwards with get_battlecard. The competitor needs finished research. Needs a paid plan or the free first week, and counts toward a daily cap per workspace. Send an idempotency_key. A retry with the same idempotency_key returns the first answer and does not act again. It
add_battlecard_noteAdds what the team knows about a core competitor that no page says. The next rewrite of its battlecard reads the note as framing, never as a verified fact.
get_company_profileread-onlyGets the workspace's own company profile: description, category, target customer, positioning lists, and the ideal customer profile. Debriefing reads every competitor move against it.
update_company_profilecan modifyChanges fields of the workspace's company profile. Only the fields you send change. The lists replace the old lists. Admin only. Locked while the first brief runs.
update_icpcan modifySets the ideal customer profile, then re-reads how much each tracked competitor overlaps it. Only the dimensions you send change; an empty list clears one. Admin only. Counts toward a daily cap per workspace. Locked while the first brief runs. Send an idempotency_key. A retry with the same idempotency_key returns the first answer and does not act again. It starts no second job and uses no allowanc
draft_positioningReads the company's own website and drafts the empty positioning fields: value propositions, differentiators, and exclusions. Filled fields stay as they are. Read the result later with get_company_profile. Admin only. Counts toward a daily cap per workspace. Send an idempotency_key. A retry with the same idempotency_key returns the first answer and does not act again. It starts no second job and u
get_delivery_settingsread-onlyGets how often Debriefing runs a monitoring cycle for the workspace, the cadences the plan allows, and whether a finished cycle goes out by email and to Slack. Admin only.
set_monitoring_cadencecan modifySets how often Debriefing runs a monitoring cycle. The plan decides which cadences are allowed; get_delivery_settings lists them. Admin only, on a paid plan.
set_delivery_channelscan modifyTurns delivery of a finished cycle by email and to Slack on or off. Only the channels you send change. Slack needs a paid plan and a Slack connection made in the app. Admin only.
create_share_linkcan modifyMakes a public link to one signal that anyone with the address can open. A new link replaces the old one, which stops working. The plan sets how long a link can live; the free plan and Starter allow 24 hours. Send an idempotency_key. A retry with the same idempotency_key returns the first answer and does not act again.
list_membersread-onlyLists the people in the workspace with their roles. An admin also sees pending invitations.
invite_memberSends an email invitation to join the workspace as a member. The invitation lasts 7 days. Inviting the same address again sends a fresh email. Admin only, on a paid plan. Send an idempotency_key. A retry with the same idempotency_key returns the first answer and does not act again.
what_changedread-onlyLists everything new in the workspace since a time: signals Debriefing found, digests it wrote, and battlecards it wrote or rewrote. Use it to catch up, such as since the user's last visit.
search_public_briefsread-onlySearches the competitive briefs Debriefing publishes on debriefing.io about named companies, newest first. Each brief is dated and every finding cites a public source. Filter by words in the brief and by company name, slug, or domain. With no arguments, lists the newest briefs. Needs no Debriefing account. Returns the page URL of each brief.
get_public_briefread-onlyGets one competitive brief that Debriefing published on debriefing.io: the summary, each finding with its category and date, and the numbered public sources with their URLs. Name the brief by its URL, or by company_slug and slug from search_public_briefs. With company_slug only, gets the newest brief about that company. Needs no Debriefing account.
search_guidesread-onlySearches the public competitive intelligence library on debriefing.io: how-to guides, glossary terms, tool comparisons, alternatives pages, company profiles, and market intel posts. Returns the title, a short excerpt, and the page URL of each match, best match first. Needs no Debriefing account.
get_free_brief_linkread-onlyGets the debriefing.io links where a person requests a free competitive brief about their own company and competitors, signs up for a workspace, or compares plans. It only returns links. It sends nothing and creates nothing. One email address may request 3 free briefs in 24 hours. Send the person's email, with their consent, to check that limit before you give them the link.
request_free_briefRequests a free competitive brief for a person who has no Debriefing account, and returns a claim URL. Debriefing researches the company and the competitors, and emails the brief to the person. The person opens the claim URL and signs up once, with the same email, to get a workspace that holds the brief. Ask the person first: send person_consented true only after they agree. One email address gets
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