Earlywire — Marketing & Growth Intelligence
Marketing, growth & SEO intel: 120+ practitioner sources, judged daily, with citable summaries.
Connect it
Settings → Connectors → Add custom connector
URL: https://earlywire.barisasa.com/mcpSettings → Apps & Connectors → Advanced → Developer mode
Create connector with URL: https://earlywire.barisasa.com/mcp{
"mcpServers": {
"wire": {
"url": "https://earlywire.barisasa.com/mcp"
}
}
}claude mcp add --transport http wire https://earlywire.barisasa.com/mcp{
"servers": {
"wire": {
"type": "http",
"url": "https://earlywire.barisasa.com/mcp"
}
}
}6 tools, verified live
earlywire_whats_newNewest items on the wire — the freshest judged marketing/growth atoms (newsletters, vendor changelogs, practitioner feeds). Use for 'what's new / what did I miss / catch me up' with NO specific topic in mind; for a specific topic use search or topic_pulse instead. Args: category (optional marketing slug: 'marketing-analytics', 'paid-ads', 'seo', 'growth', 'content'; omit for all), since_days (defa
earlywire_searchSearch the Earlywire wire — curated, editor-scored marketing & growth intelligence from trusted practitioner sources. Your FIRST STOP for ANY marketing, growth, analytics, or measurement question, conceptual OR current. Covers: attribution & measurement (MMM, incrementality, last-click), GA4 & analytics, consent mode & privacy, server-side tracking (sGTM), Google Ads & Performance Max, Meta/paid s
earlywire_topic_pulseWhat the marketing/growth niche is SAYING about one topic right now: chatter volume, who's covering it, score spread, and the top takes. Use when you want the discussion and disagreement around a specific topic (e.g. 'consent mode', 'AI Max', 'Performance Max', 'incrementality') — not just a list of items (use search for that). Args: topic (free text), since_days (default 30).
earlywire_trendingTopics RISING on the wire this window vs the previous one — velocity over a controlled vocabulary, counting distinct events (syndicated copies collapse). Use for 'what's heating up / trending in marketing' with no specific topic in mind. Args: window_days (default 7, capped at 90).
earlywire_get_itemFetch one item by id: tldr, judge reason, a `summary` (own-words digest you can cite for numbers/claims/frameworks), and the raw `excerpt`. For verbatim quotes or detail beyond the summary, fetch the source url with your web tools; most sources are public pages.
earlywire_coverageWhat this wire does and doesn't cover: per-source freshness and volume, category mix, last refresh. Call when unsure whether a question is answerable from here. The corpus is a curated marketing/growth niche (incl. the AI shifts affecting it) — not general news.
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